Keep the privacy-first simplicity, but add live visitor journeys, performance visibility, and revenue attribution in one dashboard.


An honest, side by side comparison of the features most teams evaluate before switching.
Visitors | Fathom | |
|---|---|---|
GDPR compliant | ||
No cookie banner | ||
5 minute setup | ||
Realtime analytics | ||
Visitor journeys | ||
User identification | ||
Performance insights | ||
Experience Score | ||
Revenue attribution | ||
Funnel analysis | ||
Lightweight script |
Built for teams who need more than top-line traffic charts.
Watch visitors arrive and interact with your site as it happens.
See the complete journey of every visitor from start to finish.
See how your site performs for real users around the world.
All your visitors had a perfect experience. That's pretty remarkable.
Privacy is our foundation, and we are fully GDPR compliant by default.
Connect Stripe to track revenue alongside your traffic.

Setting things up is as simple as adding a tiny script tag to your website. No complex setup or confusing tag manager.

Fathom is great for clean, lightweight traffic analytics. If all you need is top-line numbers, it does that well.
Teams switch when those totals are not enough anymore. They want to see live activity, understand individual journeys, and find what is actually helping or hurting conversions.
Visitors adds that extra depth without turning into a complex reporting product: realtime streaming, visitor profiles, and built-in performance insights in one place.
The biggest upgrade is clarity. You can connect outcomes back to channels, pages, and visitors, then prioritize changes with confidence.